The Beckons collection was developed by a woman with a passion for fashion and for the planet. As a resident of Colorado, Becky Prater had a deep appreciation for the beautiful landscapes that surrounded her and believed that just like seeing a gorgeous sunset over the Rockies could improve one's mood, wearing clothes that were well-made and flattering could raise the spirits. She believed that ordinary fashions were at odds with the Earth, as they were made from synthetic fabrics and were often printed with dyes that were toxic.

With the Beckons collection, Becky offers an alternative to traditional fashion with clothing that is comfortable, flattering, beautiful and eco-friendly. Beckons uses only certified organic fabrics and low impact dyes and inks in every piece featured in the collection, and in an effort to do good for those in need, the brand donates all of its new, end-of-season merchandise to charity each year.

Shop the Beckons collection of women's fashions and yoga clothing here at Zenoobi.